Young women in Asia are topping their male counterparts in trekking the globe, and they are doing it with an adventurous attitude.
A report released by Contiki Holidays show that 70 per cent of its tour bookings for the first half of the year were made by women - an increase of some 10 per cent compared to the same period last year.
The tour operator, which specialises in vacation packages for young people between the ages of 18 and 35, also said that the majority of these female travellers were from Asia - namely Japan, Korea, Taiwan and Singapore.
"This trend does not surprise us. We believe that the modern Asian woman is more independent, increasingly adventurous, has more spending power and is above all, keen on new experiences," said Mr Nicholas Lim, Director of Sales (Asia), Contiki Holidays.
Contiki reported that 60 per cent of the female majority from Japan, Korea, Taiwan, and Singapore travelled alone, with the Japanese and Koreans showing themselves to be the most independent of the four.
Besides demonstrating an independent mindset, women are also getting more adventurous - those visiting Europe often selected "white knuckle activities such as whitewater rafting and skydiving" in addition to the usual shopping and partying itineraries, said Contiki.
Results from a 2007 Mastercard survey released earlier this year show that four in every 10 Asia-Pacific trips are made by women. 42 per cent had travelled in the last 12 months, compared to 37 per cent of men, it said.
