I READ with dismay that Singapore Airlines is converting its daily direct flights to Los Angeles and New York to all-business class flights. It is eliminating the popular 'executive economy' section of these direct flights.
I read in The Business Times that with the conversion of these flights to full business class, economy-class travellers will have to take the Singapore-Frankfurt-New York route, or fly to LA via either Tokyo or Taipei on its B747-400 planes.
I hope SIA management does not agree with the writer of the BT article.
Economy-class travellers could just as easily turn to other airlines. I started to fly with SIA because of those flights. I happily paid a premium because of both the executive economy class and the direct flight.
I, for one, won't pay more than what other decent carriers charge if both those options are not available from SIA. It may still be the best business decision for SIA, but it should not make the erroneous assumption that it will retain all its customers.
